6 Print Marketing Ideas That Still Work—And Why Your Business Needs Them
Growing a business means getting your brand out there. And even though digital marketing dominates, nothing beats the staying power of print when it comes to making an impression.
Think about it—emails fade from inboxes in seconds, but a direct mailer, business card, or branded display can live on a desk, wall, or kitchen counter for weeks. In a noisy, fast-paced digital world, print marketing offers a tangible presence that demands attention.
At Intaglio Creative, we don’t just design your print pieces—we produce them, manage inventory, and give you access to our Marketing Portal, where you can easily reorder items and keep your brand consistent. Here are six proven print marketing ideas to inspire your next campaign.
1. Direct Mail That Gets Opened
In a world of crowded inboxes, the mailbox feels personal. In fact, campaigns that combine direct mail and email perform up to six times better than email alone. According to Small Business Trends, 70% of consumers say direct mail feels more personal than online communication.
We can help you create impactful, beautifully designed direct mail pieces personalized with variable data—so each customer feels like you’re speaking directly to them.
2. Signage, Posters, and Event Displays
Visibility is everything. Bold signage, striking posters, and branded event displays are some of the best ways to make sure your business is seen. Whether it’s your storefront, a trade show, or a community event, these materials broadcast your brand identity to large audiences.
Our team designs, prints, and delivers signage that grabs attention and communicates your message clearly.
3. Business Cards That Leave a Mark
Introductions that last start with a great business card. A well-designed card is more than contact information—it’s a reflection of your brand. Today, creative finishes, shapes, and even materials like metal or soft-touch paper stock can transform a card into a conversation starter.
Through our Print Portal, clients can order updated business cards anytime—whether for new hires, rebranding, or even incorporating features like QR codes.
Read our blog on The Power of the Business Card for more insights! https://intagliocreative.com/resources/news-archive.html/article/2025/08/18/the-power-of-the-business-card
4. Promotional Products People Actually Use
From branded mugs to reusable tote bags, promotional products keep your name front and center. More than two-thirds of people say their opinion of a brand improves after receiving a promo item, and 40% are more likely to leave a positive online review.
We source and produce branded merchandise that’s useful, stylish, and aligned with your business goals. Plus, you can manage and reorder promo products directly through our portal.
5. Reports, Flyers, and Brochures
First impressions matter. Flyers, brochures, and reports are often your audience’s first introduction to your brand. These pieces should clearly communicate your story, services, and values in a professional, easy-to-digest format.
Intaglio Creative ensures your print collateral is not only well-written and designed, but also produced with high-quality printing techniques that make you stand out.
6. Trade Show Materials That Attract
At trade shows, you’re competing for attention. A standout booth with engaging banners, table covers, and branded displays can mean the difference between being overlooked or remembered.
We help companies design and print cohesive trade show packages that ensure your brand shines and your message resonates.
Why Print Still Matters
Despite the digital deluge, print marketing remains one of the most effective ways to create a lasting impression. It’s tactile. It’s memorable. And when paired with digital campaigns, it’s a powerful part of an integrated marketing strategy.
Intaglio Creative offers more than just design—we provide a full suite of printing services, from business cards to trade show displays. Through our Marketing Portal, clients have one place to log in, manage their collateral, and quickly reorder items to keep branding consistent.
When you’re ready to make your mark, we’re here to bring your print and digital marketing together for maximum impact.
